Assignment #1 - Introducing Your Idea (Feedback 09)

I have completed grading this assignment.  Here are some general notes of feedback:

Oral Pitches (2.5%)

  • very well done.  Top grades to those who were enthusiastic, had some mockups or other props, and who focused on the business opportunity rather than the technology
  • you don't need to use all of the time you are allotted, but you do need to stay within the time you are given.  I went easy on those who went overtime.  All you want from this is to generate excitement about your concept and get an invitation for a more in-depth meeting
  • range: 1.9 - 2.3
  • average: 2.0

Written Exec Summaries (2.5%)

  • How would an investor who was interested in your idea reach you?  Always include your company name (or team number in this case) and contact information for at least 1 person on the team
  • Spell check.  Grammar check.
  • Understand the difference between a dream and a plan.  A plan is SMART (specific, measurable, achievable, realistic and time-based.)
  • Keep it short (1-2pp). Avoid plastic covers that come apart from your papers.  Always staple papers together
  • Think big... BC or Canada is probably not the entire market.  
  • Appearance matters.  A businesslike writing tone matters.  It was very apparent who went to the trouble of copying the examples I passed around in class.
  • top grades went to the exec summaries that included: a substantiated valuation ("We value our company at $1M based on the fact that we have 3 patents and XYZ Inc., which has 3 patents and no sales recently sold for $1M."), a call-to-action (e.g. "We are looking for $500K for 50% of the company")  and some sort of an exit strategy ("We plan to sell to XYZ Inc. in 3 years for $25M providing a 25-times ROI for our investors.")
  • range: 1 - 2.3
  • average:  1.7

Other Thoughts
  • my expectations were not high.  All teams met or exceeded expectations on the oral exercise.  Most teams met or exceeded expectations on the written.  (One missed badly by confusing advertising literature and mission/vision with an Exec Summary.)
  • missing one paper.  may skew the written grade very slightly
  • this was a team assignment.  Each member of the team should have received an email note from me today that clarified your grade and how I arrived at it
  • need hard and soft copies of all assignments please.  No penalties this time.
  • not happy with your grade?  See FAQ for dispute protocol